The basic idea is to collapse the functionality gaps that keep these different channels stuck in separate silos. Inbox takes some of its messaging cues from email management app Mailbox, with the mission of applying a similarly elegant management functionality across the messaging board - not just to email, but to SMS and OTT messaging.
The basic problem as he sees it? “Why do I have three apps on my phone that effectively do the same thing?” But New Jersey-based startup, Inbox, which dropped by the Office Hours booth at TechCrunch Disrupt to demo its iOS app ahead of launch, reckons there’s room for a little more disruption.ĬEO and founder Maher Janajri says his underlying vision is that despite the rise of multiple OTT (over-the-top) messaging players the category remains pointlessly fragmented, leaving scope for an app that draws in different messaging types and extends their capabilities in various neat ways. Is there room for another mobile messaging app? It’s undoubtedly a very crowded space, packed with veteran behemoths and fast growing upstarts duking it out for users’ attention.
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